FederickTorres Uerfaren Gjerrigknark
Ble Medlem: 09 Feb 2023 Innlegg: 9
Torsdag 09 Februar 2023, 11:52 |
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Each EU Member State has its own intellectual property office, but the EUIPO is currently gaining importance as a trademark and design register for all EU Member States. An application for registration of your trademark can be filed with the EUIPO for a set fee, granting exclusive right and redress against infringement within the EU single market. The EUIPO facilitated the registration of nearly 120,000 marks last year and played a crucial role in harmonizing national trade mark systems.
Trademark registration in the EU
The company that registers a trademark receives an exclusive right of use combined with legal protection. In this way, the brand itself can gain value, which can grow over time depending on the value and reputation of the brand. The trademark owner can prevent the use of a similar trademark for a similar business purpose if an unauthorized third party makes such an attempt. Therefore, registering a trademark is very handy when you want to prevent a competitor from using a similar mark to identify their products or services.
The trademark owner has the right to use the well-known symbol ®, which makes it clear that no other company can use this trademark as it is already registered and legally protected.
Registering a trademark can also give you the opportunity to enter into franchise agreements and receive a share in the use of the trademark by the contractors. In this way, the formation of a chain becomes possible.
However, registration may be rejected if it does not meet certain requirements. In particular, the requirement of distinctiveness means that, for example, words describing a company's goods or services are too general, which means that they cannot be registered as a trade mark. |
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